Archive for May 10th, 2009

The $7 billion Apology

10th May
2009
written by Dr. Leslie Gaines-Ross

  A picture is worth a thousand words (or 765.8 billion yen, equivalent of $7.7 billion) in the past quarter. Toyota’s president Katsuaki Watanable is seen here deeply bowing in apology: “We were lacking in scope and speed in dealing with various problems and for that I am sorry.” This is CEO responsibility and accountabilty at its finest.

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Blogroll, CEO apology, CEO reputation, Communications, corporate responsbility