Posts Tagged ‘Social CEO’

 My colleague in Asia just sent me a link to the blog of the Prime Minister of Japan. Mr. Naoto Kan's blog had been ongoing but after the triple disaster of the earthquake, tsunami and nuclear plant problems, he stopped blogging for good reason.  He has now just begun. Since I am always interested in how leaders communicate and how CEOs or other leaders are using social media, this was a good find. The theme of his blog is Looking Squarely at the Future (a good title)  and the blog says that he does all his blogging himself.  There is an English version which is translated from the Japanese. There are also videos of the Prime Minister on TV or at different events so it is a true multi-media platform. I definitely intend to follow it because hearing from the Prime Minister as he leads his country through this cataclysmic time will be worth my time. Below is from Mr. Kan's April 13th post:

Since the Great East Japan Earthquake struck, I have held back from sending out my thoughts through my blog. This was to avoid confusion amidst the ongoing flurry of large amounts of information, while I dedicated myself entirely to responses to the disaster.  With a tense situation continuing even now, a month since the disaster toward the future while I will continue to devote my energies to responses to the earthquake disaster and the nuclear accidents, I will resume blogging little by little.

Thought this was a good example of a social CEO -- building reputation at the top through social media. Love the fact that he is holding these teleconference chats with season-ticket holders. I do not know much about football but he has the right idea.

"Giants' Fans Next On Goodell's Call ListIt's been a few years since Roger Goodell was an NFL intern answering fan mail, but the league says the idea behind the commissioner's chats with season-ticket holders is the same: communication. Goodell will host an interactive teleconference for Giants' season-ticket holders Wednesday, the fourth such call he's held in the past two weeks. As the NFL lockout drags into its second month, the league office is responding to requests by individual teams (the Dolphins, Browns and Chargers have already enlisted the commissioner; the 49ers and Broncos have their calls to come) to make Goodell available. 'The commissioner enjoys communicating with fans," league spokesman Greg Aiello said. "He wants to know what is on their minds.'"

  I learn something new everyday.  Lately it has to do with Social CEOs because we just released our new study and we are being asked about it and how CEOs should get started. The president and CEO of BestBuyCanad Buy Baycip (Ciprofloxacin) Without Prescription, a, Mike Platt, Tweets (@BBYCanadaMike) and he has the coolest video replies for customers. They are just so friendly. I thought it was fun, 0.4mg, 0.5mg, 1mg, 2.5mg. Philadelphia, Pennsylvania. Phoenix, Arizona, Check this out.

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  Weber Shandwick regularly hosts Twitter Dialogues (#SocialID) and this past Friday was on our new research on Socializing Your CEO Buy Salbutamol Without Prescription, .  See my last few posts as well, buy generic Salbutamol. Purchase Salbutamol online,  I was asked to join my colleague Natalie Petrouhoff who we refer to as Dr Natalie (@drnatalie) to tweet about the merits and obstacles to CEOs communicating online as well as offline. It was an animated discussion and certainly kept me on my toes (or fingers on the keys?) for the full hour, buy Salbutamol without prescription. Chicago, Illinois. Houston, Texas, The topic of other executives using social media arose. This signaled to me that the people joining the dialogue were quite sophisticated about communications, Buy Salbutamol Without Prescription. Of course, Salbutamol samples, New York. Los Angeles, California, executives besides the CEO should be communicating because they are often more believable than those at the top. Companies should be seriously considering how they can communicate using their employees, köpa Salbutamol online, Osta Salbutamol online, Jotta Salbutamol verkossa, Rx free Salbutamol, from bottom to top (although I recognize that this does not always work in some cultures or heavily regulated industries).  I wholeheartedly believe that if a company has a chief sustainability officer or marketing officer or any other C-level title, Baltimore, Maryland. Milwaukee, Wisconsin, Japan, craiglist, ebay, overseas, paypal, they should strategize how to echo, share and engage others about what they do on behalf of their companies, australia, uk, us, usa. Fort Worth, Texas. Denver, Colorado, Another insightful comment was that Twitter could help CEOs learn message discipline….keeping their communications in 140 characters. Buy Salbutamol Without Prescription, Good point.

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